Tokyo is a place for everyone
to share and enjoy.

For people who live in or
who have been to Tokyo,

share your best shot of the city!

For those who are looking forward
to future travels,

share a story of yourself in “Tokyo” using

Tokyo Tokyo’s official Instagram effect!

SHARE YOUR PHOTOS

Photo Campaign

Share your favorite Tokyo
spots or activities!
You might be featured on
Tokyo Tokyo’s
official Instagram guide!

HOW TO PARTICIPATE

  • STEP1

    Choose a photo of Tokyo

  • STEP2

    Hashtag#tokyotokyo#sharetokyo

  • STEP3

    Add the location and post!

SHARE YOUR STORIES

Effect Campaign

Use Tokyo Tokyo’s official Instagram effect
and share it to your Stories!
Share the post with someone
you’d like to visit Tokyo with!

Tokyo Tokyo
Official Instagram Effect

We created these Instagram Effects
so everyone can experience what it’s like to visit Tokyo!
Use the effect to take a picture at one of
Tokyo’s famous sightseeing landmarks.
Enjoy your virtual trip to Tokyo!

HOW TO PARTICIPATE

  • STEP1

    Open the Tokyo Tokyo
    Instagram Effect

  • STEP2

    Take a picture or video

  • STEP3

    Tag @tokyotokyooldmeetsnew
    and post the picture/
    video to your Story!

SHARE YOUR THOUGHTS

Questionnaire Campaign

Tell us what you would like to experience in Tokyo,
or any questions you have about
visiting Tokyo in the future!

TERMS
By participating in this campaign,
you agree to the following Terms.

《Overview》
Share Tokyo (the “Campaign”) is a campaign by the Tokyo Metropolitan Government and Tokyo Convention & Visitors Bureau (the “Sponsor”) that collects photos/videos of Tokyo, and stories posts using the Tokyo Tokyo official Instagram effect. These posts will be used to introduce Tokyo’s charms internationally in Instagram Guide on Tokyo Tokyo’s official website and SNS accounts. A series of “Answer Movies” will be created based on the questions collected.

《Sponsor》
Sponsor is Tokyo Metropolitan Government and the Tokyo Convention & Visitors Bureau (TCVB)

《Campaign Period》
Photo Campaign
July 15 – October 17, 2021 JST

Effect Campaign
August 2 – October 17, 2021 JST

Thoughts/Questions Questionnaire Campaign
August 2 – October 17, 2021 JST

*Campaign schedule is subject to change upon the Sponsor’s discretion.

Official Instagram Guide Release Date
December 2021 (Date TBD)

Answer Movie Release Date
December 2021 (Date TBD)

《Eligibility》
Persons who have an Instagram account, are aged 16 years or older, have read and agree to these Terms, and comply with the Instagram Terms of Use (see https://help.instagram.com/581066165581870) are eligible to participate in this Campaign.

《Selection Process》
The Campaign team will select from entries pursuant to these Terms. The Campaign team will contact each selected entrant personally. Posted Content will be posted on the Tokyo Tokyo official website and SNS accounts.

《Entry Method》
Entering the Campaign is free of charge.

<Entry via Instagram Feed Post>
Content posted by accounts that fulfill the following conditions are eligible for selection:
1 The profile is set as a public profile 2 The account is following the official account for the Tokyo Metropolitan Government (@tokyotokyooldmeetsnew) 3 The photo or video posted has an appropriate location tag and is taken within Tokyo 4 The hashtags #TokyoTokyo and #ShareTokyo are included within the text accompanying the post.
<Entry via Instagram Stories Post>
Content posted by accounts that fulfill the following conditions are eligible for selection:
1 The profile is set as a public profile 2 The account is following the official account for the Tokyo Metropolitan Government (@tokyotokyooldmeetsnew) 3 The post uses the Tokyo Tokyo official Instagram effect and tags @tokyotokyooldmeetsnew within the post.
《Posted Content Requirements》
- Posted Content that do not follow the Campaign’s theme will be deemed invalid at the Sponsor’s sole discretion. - Posted Content, in its entirety, must be a single work of original material taken by the Campaign Entrant. - Each Posted Content must not infringe on any copyright, feature or focus on any material owned and controlled by third parties, or violate the privacy of any third parties. The Posted Content must not, in the sole and unfettered discretion of Sponsor, contain obscene, provocative, defamatory, sexually explicit or otherwise objectionable or inappropriate content. -The Sponsor assumes no responsibility or liability in the case that a Posted Content violates any copyright or other rights of a third party. - Location information included in the Posted Content will only be used as statistical information. This information will not be used to identify the individual Entrant and will not be used for marketing purposes. - Instagram account information included in the Posted Content will be used to tag Entrants whose images were selected in an Instagram post upon release of the official Instagram Guides. - Entrants agree that the Campaign Sponsors shall not be responsible or liable for, and are hereby released from, any and all costs, injuries, losses or damages of any kind to devices used for entry, other damages due to communications, communication failures, errors upon Submission, etc. - The Campaign is not sponsored, supported or managed by Instagram. - These Terms shall be governed by the laws of Japan, and any disputes related to these Terms or the Campaign shall be submitted to the exclusive jurisdiction of the Tokyo District Court as the court of first instance. - The Japanese version of these Terms shall be the original and this courtesy English translation is prepared for reference. In the event of any discrepancy between the Japanese version and the English version, the Japanese version of these Terms shall prevail.
《Terms》
Themes can be confirmed via the Campaign website (https://landing.tokyotokyo.jp).

TOKYO TOKYO

You cannot visit the same Tokyo twice. The city is always changing in fun, unpredictable ways and creates new styles by mixing modernity and tradition, which is what the “Tokyo Tokyo Old meets New” logo and slogan are meant to communicate to travelers everywhere. Visit it today and discover YOUR Tokyo.
Your new story starts here.
https://tokyotokyo.jp/home/